An interactive guide for the city of limassol

Τίτλος

An interactive guide for the city of limassol

Θέμα

Advertising media planning

Limassol -- Cyprus

Limassol (Cyprus) Cultural Heritage

Δημιουργός

Achilleos, Achilleas

Πηγή

Higher Technical Institute

Το πλήρες κείμενο είναι διαθέσιμο από το Υπουργείο Ενέργειας, Εμπορίου Βιομηχανίας και Τουρισμού.

Εκδότης

Library of Cyprus University of Technology

Ημερομηνία

2001

Δικαιώματα

Απαγορεύεται η δημοσίευση ή αναπαραγωγή, ηλεκτρονική ή άλλη χωρίς τη γραπτή συγκατάθεση του δημιουργού και κάτοχου των πνευματικών δικαιωμάτων

Μορφή

pdf

Γλώσσα

en

Τύπος

text

Αναγνωριστικό

CSD0246

Σύνοψη

The project deals with the production of an interactive city guide in the form of a
Multimedia CD - ROM that is to be placed in key places around the city of
Limassol or to be distributed as advertising material to tourist operators and
other interested parties or individuals.
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The interactivity of the guide is considered as a high priority matter since the
specific guide is to be used by people of different ages, nationalities and
educational backgrounds. So taking under serious consideration the above
parameters the guide should target at the interests of all ages and educational
backgrounds.
All the media elements (text, sound, video, animation, graphics) are gathered by
books and official publications of the city of Limassol, the e.T.O (Cyprus Tourist
Organization), from various Tourist Agencies and internet sites dedicated in
promoting tourism and tourism related services in Cyprus.
The presentation of information by means of multimedia is considered to be one
of the most powerful advertising methods of the past years. The idea of
presenting the information using web oriented technologies is adopted,
constituting the whole project quite challenging, while web related presentations,
are dominating the computer- based presentations scene the last few years.
Limassol is considered the heart of the Cyprus Tourism Industry and also due to
the port and it's vital role as an international commercial key location for offshore
companies there is an increasing number of western Europeans making Limassol
their home city and furthermore with the entry of Cyprus into the European
Union the number will rise even more therefore the project's scope will expand
from just being a tourist guide by encompassing information regarding
businesses and services provided in the city of Limassol.